Monday, June 08, 2009

multiple trailers

It's a good idea to make one short trailer just to catch interest, and a second trailer to deliver the actual information once interest is caught.

Case in point: Global Agenda's new trailer. Seeing that trailer inspired me to watch the also-new interview video.

Just make sure the info you want to advertise is immediately obvious and doesn't have to be searched for. It's even better if the hook and the game features explanation reference each other.

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.